Client
Name
Role
Role
Industry
Sector · TBD
Timeline
2024 - Ongoing · X mos
KVK, the Netherlands Chamber of Commerce is on a mission to guide entrepreneurs regarding legislation, regulations and social themes for safe and responsible business. At KVK a practice of 20 Product Designers’ perspective and experience advances their mission. They work hard to foster an inclusive, accessible, and safe public environment.
Test
Success metrics
Reduce time spent on tasks
Make workflows work for users to provide focus and save time.
Reduce bounce rate
Remove probability of users leaving the flow for other touchpoints.
Increase product-market fit
Make the sales flow a desirable tool for Vattenfall’s brand mission.
Learnings
What I’ve learned is that having a strong vision for the future is important. However, it’s also critical to set measurable and tangible goals in much closer time (especially in big corporations). The key thing here is to have both. In order to align both business strategy with all the talented teams and individuals, you need both a distant vision that inspires you, and a closer plan that helps you get there.
“Julong has a deep understanding of user-centred design principles and methodologies and is able to apply this knowledge to every project he works on. He has a knack for conducting thorough research to gain a deep understanding of users' needs and pain points and uses this information to inform his design decisions. He also excels in project management, ensuring each project is completed on time and within budget. …” – Bas Wijsman, UX Designer & Brand Lead at Vattenfall
Credits
Remy Lammers – Design Lead • Bas Wijsman – UX/Visual Designer • Danielle Hoek – Product Owner • Sanya Nikulin – Senior Frontend Engineer • Wessel Terpstra – Senior Backend Engineer • Khurram Khan – Senior Backend Engineer • Ehsan Azhar – Backend Engineer • Sander Boetzer – Full-stack Developer • Dirk-Jan Hoekstra – SAP Test Expert • Rob van den Berg – Senior Online Marketeer • Monique Van Dam – Content Manager • Mitchell Faber – CRO Specialist • Jorg Bouman – CRO Specialist • Marlous Been – Digital Analyst.
Next case
Simwave Academy